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Digital Magazine Publishing

Digital Publishing Success Relies on Your Staff

Legacy publishers are required to train staff members as they shift from traditional print to digital publishing. Although some of their skills transfer, there were ones for Internet-based audience development efforts.

Now that digital publishing is shifting onto mobile devices, particularly tablet devices, it’s important to understand how these changes relate to your content and

Legacy publishers are required to train staff members as they shift from traditional print to digital publishing. Although some of their skills transfer, there were ones for Internet-based audience development efforts.

Now that digital publishing is shifting onto mobile devices, particularly tablet devices, it’s important to understand how these changes relate to your content and how your staff can remain up-to-date with the latest strategies for digital publishing.

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We believe that digital content marketing systems are only as good as the staff members operating them. To help online publishers manage the digital transformation, we offer consultation, user support and training.

Our digital content marketing systems are built around business practices that are front and center. Because of this, we offer instructions for operating systems and related software. We also supply educational information on optimizing your system for the greatest revenue generation opportunities.

For more information on training and support options, contain Kim Mateus via email or by phone at 401-293-0401.

By Amanda MacArthur

Research Director & Managing Editor

Amanda is responsible for all the articles you read on the Mequoda Daily portal and every email newsletter delivered to your inbox from us. She is also our in-house social media expert and would love to chat with you over on @Mequoda. She has worked with Mequoda for almost a decade, helping to evolve the Mequoda Method through research, testing and developing new best practices in digital publishing, editorial strategy, email marketing and audience development. Amanda is a co-author of our four digital publishing handbooks.

Co-authored handbooks:

Contact Amanda:

Contact Amanda via email at amanda (at) mequoda (dot) com, @amaaanda, LinkedIn, and Google+.

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