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Digital Product Development

How to Manage Promotional Offers That Overlap?

[question]

We host promotions that run all month, every month, others for a couple of weeks, and some for a few days.  The month long discounts are usually linked only to a specific product, so they do not affect any other promotions.  However, the one or two week promotions can be store wide discount which then

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Digital Product Development Mequoda Pro Q&A

How do I get my print team to think digitally?

[question]

I am coming from a traditional print business. We’ve published a monthly newsletter for over 20 years and occasionally pull together books and miscellaneous items. How do I inspire my print staff to adapt to the digital world and start coming up with more innovative ideas to create with our brand and expertise?

[/question] (more…) “How

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