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Multiplatform Publishing Strategy

Mequoda Will Teach You How to Fish

We’re all familiar with the aphorism, “Give a man a fish and he will eat for a day. Teach a man to fish and he will eat for the rest of his life.” That’s what we do at Mequoda.

Ok, maybe we don’t have any fishing poles. And we’re not entirely comfortable with taking the fish

We’re all familiar with the aphorism, “Give a man a fish and he will eat for a day. Teach a man to fish and he will eat for the rest of his life.” That’s what we do at Mequoda.

Ok, maybe we don’t have any fishing poles. And we’re not entirely comfortable with taking the fish off the hook, so we don’t show you how to do that either.

What we will do however, is enable you to stop spending money on trial and error when it comes to your online business. Instead, we’ll show you the strategies of other publishers who are “making it” in online publishing so that you can replicate them in your own business model.

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The majority of our live and web events are built to teach you the skills that will be valuable in your current job, in your next job, or in the job after that. Attending a Mequoda Seminar is an investment in the future of your employees and in the future of your own company. Whether your editors need to be trained in beginner SEO, advanced SEO, social media, editorial management or even online video, we can train you or your staff with a customized program especially for your business.

If you have interest in taking any of our one-on-one Mequoda Master Class programs, please contact Kim Mateus via email or by phone at 401-293-0401 for more information.

 

By Amanda MacArthur

Research Director & Managing Editor

Amanda is responsible for all the articles you read on the Mequoda Daily portal and every email newsletter delivered to your inbox from us. She is also our in-house social media expert and would love to chat with you over on @Mequoda. She has worked with Mequoda for almost a decade, helping to evolve the Mequoda Method through research, testing and developing new best practices in digital publishing, editorial strategy, email marketing and audience development. Amanda is a co-author of our four digital publishing handbooks.

Co-authored handbooks:

Contact Amanda:

Contact Amanda via email at amanda (at) mequoda (dot) com, @amaaanda, LinkedIn, and Google+.

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