Categories
Press Releases

Two Tips on Mobile Usability Testing

This free report from Mequoda Group discusses tips on mobile publishing strategies for usability, design and content distribution

(Nationwide)—For online publishers, mobile page views and clicks can mean more revenue. For online retailers, mobile ecommerce is emerging for smart phones and portable devices like netbooks and tablets.

Mobile is a hot topic. New technology is being created

This free report from Mequoda Group discusses tips on mobile publishing strategies for usability, design and content distribution

(Nationwide)—For online publishers, mobile page views and clicks can mean more revenue. For online retailers, mobile ecommerce is emerging for smart phones and portable devices like netbooks and tablets.

Mobile is a hot topic. New technology is being created and purchased by users who thrive on the advancements. Online advertising is everywhere, and focusing specific content towards your audience can help create stronger relationships with those always on the go.

For online publishers or online retailers starting to toy with the idea of mobile site design, here are two tips that are sure to help along the way:

Mobile design tip #1: Pay attention to user input. Not all mobile devices are created equally. They differ in size and layout, but also in the ways users input information on them. The use of keyboards, numeric keypads, stylus and dial-wheels should be taken into account. It helps greatly knowing what devices your audience uses the most.

Mobile design tip #2: Make it feel natural. Mobile devices are designed for the hands of users. Make sure you can hold, rotate,  and rock the device you are testing the prototype on.

To learn more about mobile publishing strategies for usability, design and content distribution, start with Mequoda Group’s free Mobile Site Design for Content Publishers.

Receive a free digital copy of the Mobile Site Design for Content Publishers now.

Mequoda Group constantly strives to help publishers succeed online by providing them with an array of services, including free daily tips, free reports, webinars, live events, consulting services and software services.

By Amanda MacArthur

Research Director & Managing Editor

Amanda is responsible for all the articles you read on the Mequoda Daily portal and every email newsletter delivered to your inbox from us. She is also our in-house social media expert and would love to chat with you over on @Mequoda. She has worked with Mequoda for almost a decade, helping to evolve the Mequoda Method through research, testing and developing new best practices in digital publishing, editorial strategy, email marketing and audience development. Amanda is a co-author of our four digital publishing handbooks.

Co-authored handbooks:

Contact Amanda:

Contact Amanda via email at amanda (at) mequoda (dot) com, @amaaanda, LinkedIn, and Google+.

Leave a Reply

Your email address will not be published. Required fields are marked *

Exit mobile version