Vogue Expansion Includes Staff, Redesign

Women’s Wear Daily reports that Vogue.com is revamping its site for the first time since 2010. The new and improved Vogue.com will debut during New York Fashion Week in September.

Post author By Amanda MacArthur
Post date April 23, 2014
No Comments on Vogue Expansion Includes Staff, Redesign

Women’s Wear Daily reports that Vogue.com is revamping its site for the first time since 2010. The new and improved Vogue.com will debut during New York Fashion Week in September.

Included in the expansion are new hires and the shift of staff from the monthly, according to WWD.

Beauty writer Catherine Piercy was recently promoted to beauty director of the website, while fashion writer Chioma Nnadi switched over, as well. Vogue.com hired Alessandra Codinha in March and hired Edward Barsamian away from T: The New York Times Style Magazine to write for both the magazine and online.

WWD speculates that Anna Wintour could assemble a team as large as 20 for the new Vogue.com, perhaps poised to capitalize on the site’s momentum: Its number of unique visitors nearly doubled in February year over year, from 2013’s 633,000 to 2014’s 1.2 million.

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By Amanda MacArthur

Research Director & Managing Editor

Amanda is responsible for all the articles you read on the Mequoda Daily portal and every email newsletter delivered to your inbox from us. She is also our in-house social media expert and would love to chat with you over on @Mequoda. She has worked with Mequoda for almost a decade, helping to evolve the Mequoda Method through research, testing and developing new best practices in digital publishing, editorial strategy, email marketing and audience development. Amanda is a co-author of our four digital publishing handbooks.