Articles by Kim Mateus

Website Masthead, Nameplate or Header?

Website Masthead, Nameplate or Header?

A funny thing happened on the way to today's post. While doing keyword research to discover what you, our audience, call the top of your website, we found some disagreement.  
The Best Email Management System for Publishers

The Best Email Management System for Publishers

Managing email marketing has become an increasingly critical issue for every type of business. Publishers, like everyone else, use email to communicate with customers and prospective customers, on a regular  
Six Ways We Can Help You Succeed Now

Six Ways We Can Help You Succeed Now

Since you're reading this message, you may have some idea of how our organization helps publishers plan, develop, operate, and optimize successful website systems. We thought we'd take a few  
The 3 Most Profitable Subscription Website Business Models

The 3 Most Profitable Subscription Website Business Models

Creating the best subscription website business models starts with understanding your minimum information units—both the free minimum information units you'll use to build a loyal audience and the premium minimum information  
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