Articles by Kim Mateus

Website Masthead, Nameplate or Header?

Website Masthead, Nameplate or Header?

A funny thing happened on the way to today's post. While doing keyword research to discover what you, our audience, call the top of your website, we found some disagreement.  
The 3 Most Profitable Subscription Website Business Models

The 3 Most Profitable Subscription Website Business Models

Creating the best subscription website business models starts with understanding your minimum information units—both the free minimum information units you'll use to build a loyal audience and the premium minimum information  
3 Niche Membership Website Ideas That Worked

3 Niche Membership Website Ideas That Worked

Membership websites are defined in part by the fact that users access the content on-demand, when they have a question they need to be answered or a learning tool they need  
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