[question]
Is there an average conversion rate for potential clients who have reached your order page?
[/question]
[answer]
There is a huge delta based on price and source…
From a high of 20% for self-directed traffic (SEM and SEO) for low priced products ($20 to $50) to less than one percent for high priced products combined with traffic from impulse
Can you give us any advice on the website strategy for an online advertising agency?
The website we are constructing is intended to convert leads for our digital marketing services. Have you reviewed an ad agency site?
We are planning on having two main calls-to-action:
(1) Free digital performance analysis of their business, which will send users to
[question]
Are there any known issues with having a large number of 301 redirects in an .htaccess file?
We’re redirecting our entire website — our .htaccess file contains well over 400 301 redirects — and we’re getting some errors. We set up the redirects according to the accepted convention, and our topic pages seem to work, but
[question]
We are in the process of converting our blog from iProduction to WordPress. In iProduction, we had the option of entering a meta title, meta description and meta keywords for each blog post. We are using the Headspace2 plug-in which provides fields for the meta title and meta description, but not meta keywords. Do “tags”
[question]
Please explain more about the “free on free” offer that you recommend.
[/question]
(more…) “Please explain more about the “free on free” offer that you recommend.”
[question]
My site is ad-driven and most of my revenue happens at the site, so while I agree email is important, I’m not sure I should necessarily architect the site to convert visitors into email subscribers. What’s your argument?
[/question]
(more…) “Why is it important for ad-driven publishers to collect email subscribers?”
[question]
Why is it so important in your view to build a site that converts visitors into email subscribers? Shouldn’t a site also be sticky, etc. so that you can increase time spent on your site?
[/question]
(more…) “Why should it be my #1 priority to convert visitors into subscribers?”
