SEO Basics

[question]Why is it necessary to limit the number of folders or slashes in a URL?[/question]

[answer] Google sees slashes in your URL as a folder, and the more subfolders in your URL, the deeper Google will think your content is. It’s unlikely to get ranked as high as possible if you’re telling Google your content is over five subfolders deep.[/answer]

Tags content, online publishing, open source software

By Amanda MacArthur

Research Director & Managing Editor

Amanda is responsible for all the articles you read on the Mequoda Daily portal and every email newsletter delivered to your inbox from us. She is also our in-house social media expert and would love to chat with you over on @Mequoda. She has worked with Mequoda for almost a decade, helping to evolve the Mequoda Method through research, testing and developing new best practices in digital publishing, editorial strategy, email marketing and audience development. Amanda is a co-author of our four digital publishing handbooks.