Audio Conferences and Webinars: Proven Strategies to Maximize Profitability

Duration: Approximately 90 Minutes

What this session is about:

Discover the secrets to creating and marketing webinars or audio conference programs that address customer interests and generate healthy profits.

Speakers & Case Studies

  • Kim Mateus, Senior Partner, Mequoda Group
  • Leslie Davidson, President,  Davidson Direct
  • Scott Bradshaw, Vice President of Sales and Marketing, BeaconLive
  • Justin M. Clark, Director of Operations, The Dark Intelligence Group, Inc.

In just 90 minutes, you’ll discover:

  • What you need to start a successful audio conference or webinar program.
  • How to pick the right topics and find the best speakers.
  • The fundamental strategies for ensuring greater customer satisfaction and higher profits from your audio conferences and webinars.
  • How to market your audio conference or webinar to both existing customers and new prospects.
  • How to choose and work with webinar and audio conference services vendors, plus the inside scoop on those “free” teleconference lines.
  • What are the ideal days of the week and times of day for scheduling an audio conference or webinar to maximize participation.
  • How to create an online survey that encourages participation and assures valuable feedback.