Press Releases

Free Online Press Release Guidelines

Learn how to successfully create and distribute press releases

July 16th, 2010

Media Contact: Mequoda Group LLC
Christopher Sturk, Managing Editor
Mequoda Group
77 Main Street
Hopkinton, MA 01748

Learn SEO Press Release Guidelines with a New Free Report From Mequoda Group

Learn how to successfully create search engine optimized press releases and distribute them for more visibility

(Nationwide)—Writing effective press releases for online distribution, search engines and social media will allow for the specific information to reach the appropriate audiences. Newsworthy press releases can benefit organizations by providing search engine visibility and additional relationship-building opportunities.

Websites such as Google News, Yahoo! News and MSN News allow online users to directly receive press releases from companies. Therefore, it has become very important to optimize press releases for online distribution. A successful press release will include a keyword-rich headline and body copy, and must provide links back to websites or to a specific website landing page.

Mequoda Group’s SEO Press Release Guidelines: How to Create a Google-Friendly Press Release & Manage SEO Press Release Distribution teaches how to write and distribute press releases with six main guidelines. These include:

-SEO Press Release Guidelines Take-Away #1: Write a Great Title for Your Online Press Release.
-SEO Press Release Guidelines Take-Away #2: Isolate a Newsworthy Idea and Tie it to a Free Item.
-SEO Press Release Guidelines Take-Away #3: SEO Your Online Press Release.
-SEO Press Release Guidelines Take-Away #4: Discover the Best Paid and Free Press Release Sites.
-SEO Press Release Guidelines Take-Away #5: Be Prepared with Everything You Need When Publishing a Press Release Online.
-SEO Press Release Guidelines Take-Away #6: Create a Social Media Press Release.

To learn how to write effective press releases for online distribution, search engines and social media, start with Mequoda Group’s free white SEO Press Release Guidelines.

To receive a free digital copy of SEO Press Release Guidelines, visit now.

Mequoda Group constantly strives to help publishers succeed online by providing them with an array of services, including free daily tips, free reports, webinars, live events, consulting services and software services.

By Amanda MacArthur

Research Director & Managing Editor

Amanda is responsible for all the articles you read on the Mequoda Daily portal and every email newsletter delivered to your inbox from us. She is also our in-house social media expert and would love to chat with you over on @Mequoda. She has worked with Mequoda for almost a decade, helping to evolve the Mequoda Method through research, testing and developing new best practices in digital publishing, editorial strategy, email marketing and audience development. Amanda is a co-author of our four digital publishing handbooks.

Co-authored handbooks:

Contact Amanda:

Contact Amanda via email at amanda (at) mequoda (dot) com, @amaaanda, LinkedIn, and Google+.

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