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Tag: high converting landing pages

Week in Review: May 9th, 2011 – May 13th, 2011

Catch up on the Mequoda Daily’s blog posts for this past week

Click This: 4 Tips for Creating Better Buttons & Text Links

How to create links and buttons on your landing page templates that users want to click

There is not a more common problem with landing page marketing, than designers who can’t take a user from the story to the sale.

Links and buttons are the vehicles that allow a prospect to navigate your landing page. Your objective should be to make them as easy as possible to understand and use.

Regardless of how long your sales letter landing page is, or how many “order” buttons you imbed in the copy, clicking on the link or button should bring the user to a simple, easy-to-follow order page. Too many order options for too many offers and products can be confusing. And the confused mind always says “No!”