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Multiplatform Publishing Strategy

Entrepreneurs Turn to Content Management Systems

Are you looking to quit your job and start a new online business?

Content management systems saved the lives of content publishers.

OK, maybe not literally, but content management systems help greatly. They allow major customization, often within communities of designers and developers who continuously create plug-ins to make the systems even better. WordPress, for instance, thrives

Are you looking to quit your job and start a new online business?

Content management systems saved the lives of content publishers.

OK, maybe not literally, but content management systems help greatly. They allow major customization, often within communities of designers and developers who continuously create plug-ins to make the systems even better. WordPress, for instance, thrives on a major support group of users and developers, who have helped transfer the content management system into a favorite of digital content publishers.

Due to the ease of use associated with WordPress systems, entrepreneurial-minded business professionals typically give consideration to using this type of system.

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To assist these types of entrepreneurs, we have developed the Mequoda WordPress Framework1, which is deployed as the collection of a portal, subscription website and online store. More than 5,000 hours of research and development have gone into the creation of Framework1 since 2004.

This system allows us to create client websites in a fraction of the time taken by most web architects. Our systems are developed with tested best practices from our 40+ benchmark sites, and your specific design will be based off similarities from three mentor websites.

For more information on Framework1, contact Kim Mateus via email or by phone at 401-293-0401.

By Amanda MacArthur

Research Director & Managing Editor

Amanda is responsible for all the articles you read on the Mequoda Daily portal and every email newsletter delivered to your inbox from us. She is also our in-house social media expert and would love to chat with you over on @Mequoda. She has worked with Mequoda for almost a decade, helping to evolve the Mequoda Method through research, testing and developing new best practices in digital publishing, editorial strategy, email marketing and audience development. Amanda is a co-author of our four digital publishing handbooks.

Co-authored handbooks:

Contact Amanda:

Contact Amanda via email at amanda (at) mequoda (dot) com, @amaaanda, LinkedIn, and Google+.

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