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Tag: google keyword search tool

Week in Review: June 20th, 2011 – June 24th, 2011

Catch up on the Mequoda Daily’s blog posts for this past week

3 Audience Development Tricks You Might Have Missed

Giving people what they want is the best audience development strategy

As a marketing junkie, I’m fascinated by how people react to different forms of marketing. For example, by simply asking people to retweet you on Twitter, you can increase retweets dramatically. Another example is how Etsy.com sellers can increase sales of a dress by calling it a bridesmaid dress, or simply suggesting it’s used as a bridesmaid dress by adding a bouquet of flowers to the hand of the model. Or how about the fact that you’re more likely to get comments on an article by starting it and ending it with a question.

VIDEO: Using the Google Keyword Search Tool for SEO

A step-by-step video for using the Google keyword search tool for on-the-fly keyword research, and why Mequoda ranks so well for apple pie recipes

Why do you write blog posts for your publication? It’s probably because you want people to read them, right? Well, most people find the articles that they read through the Google search engine. Sure, they subscribe to feeds and get email newsletters, but the reason why the word “Google” is now used as a verb is because people Google the answers to their daily and hourly questions.

So, if you want to attract new readers and increase website traffic, you need to get found in search engines, especially the world’s largest search engine—Google.