Get Free Email Updates | Have an Account?
  • Free email newsletter
  • LinkedIn
  • Twitter
  • Facebook
  • RSS Feed

Tag: Website Usability Testing

Merging Usability Testing Methods from the Past and Present

Website usability tests are performed to determine if websites are functioning correctly. If they aren’t, users will have a hard time executing on their desired tasks, leading website publishers to fail in building rapport and generating revenue from these users.

Week in Review: May 9th, 2011 – May 13th, 2011

Catch up on the Mequoda Daily’s blog posts for this past week

Website Usability Tip: Does Less Hype Equal More Comprehension?

Looking back on an expert’s claim that website usability testing proved promotional language imposes a cognitive burden

It’s nearly a decade now since website usability expert Dr. Jakob Nielsen proclaimed that “that 79 percent of our test users always scanned any new page they came across; only 16 percent read word-by-word.”

“Users detested ‘marketese’—the promotional writing style with boastful subjective claims,” said Dr. Nielsen in 1997.

Website Usability Testing Should Determine Whether you Change your Website Design

Experts on Website Design and Website Usability Testing Can Disagree

“Never redesign your website,” says one of my esteemed mentors and colleagues.

Disturbing words, especially because, as a website design expert and information architect, I spend 50+ hours a week explaining to clients why and how they must redesign their websites.

Online Publishing Secret #5: Create User-Centric Websites

Usability and design are two key factors in publishing great websites. You can have a clear strategy and great content, but if your site is unusable and unattractive, it will be difficult for users to find what they’re looking for, difficult for you to get users to do what you want them to do, and difficult to get users to become loyal customers and revisit again and again.

How Age Impacts Website Usability for Teens and Seniors

While humans are humans, age is a major consideration in designing usable websites that will allow the targeted users to have an efficient and fulfilling user experience.

Making Website Navigation Work with Website Usability Testing

Webpage path analysis for a large advertising-driven consumer website revealed that there was a problem with website usability. Users were bypassing the “browse by category” website navigation in 85 percent of user sessions. Website usability testing revealed that the users were using search to look for reports and articles, instead of using the left column website navigation.