You have all the control in the world getting people to "like" you when they're visiting your website. Host a dominant "like us" button, hope it gets clicked, and you've
That's why your 2012 digital marketing strategies should reflect the realization that every action your business takes is now public. If you were careless in a customer care email,
Sometimes, depending on their background, your new editors may be too technical or too informal in their writing style. It's all a matter of educating these editors and through the
Interweave conducts a Tablet Ownership Survey, leading to a better understanding of their digital audience
Now that we’re clear on the explosive growth of tablets, it’s time for publishers to determine
We Wish You a Merry Christmas and a…um…(sorry, incoming tweet)
So Sunday is Christmas and Monday is Boxing Day. It’s a time when…
Umm, excuse me, let me just answer this one
Not all email service providers (ESP) are created equal, and in order to handle massive campaigns, list segmentations, customer support and white-listing services, you need to be using a tier-one
Survey Monkey is one tool we use for member feedback on webinars and live events.
We aren’t the only company that chooses to use this service, as, according to the Survey
If your organization is like Interweave, busily determining how much of your audience is using tablet devices, what will you do with that knowledge in 2012?
If you expect to
Analyzing the Dynamics of Decision-Making
If Thinking, Fast and Slow is anything like the review I just read in Sunday’s Washington Post, author Daniel Kahneman should be a marketing rock star
The rise in mobile is increasing email usage
Email evangelists have a new reason to step up onto their soapbox and preach the good word of email.
Not to say there
