Phil Binkow, CEO, Financial Operations Networks, Atlanta
What was your first job out of college and how did you get into this business?
Computer sales. After graduation I went to work for
Many journalists have a problem with SEO; are their criticisms valid?
I’ve witnessed it in person and read numerous articles on frustrations with SEO.
Many journalists dislike, or fear, SEO – depending
CAN-SPAM guidelines to check-off your to-do list
Every day I look in my email inbox and see an email newsletter or promotion that is still not adhering to CAN-SPAM guidelines. They
Dear Mequoda Daily Subscriber,
On June 15th we will be mailing a special early bird invitation to our Mequoda Summit East 2011 via the traditional post.
In order to receive yours, we
Data from Bonnier’s Popular Science shows how other magazines might fare
Many magazine publishers have been searching for data on how iPad subscriptions have been selling.
This is especially true for smaller
The Importance of the Company You Keep
My idea of good company is the company of clever, well-informed people who have a great deal of conversation; that is what I call
Can the airline industry’s business model help publishers?
Discussions on the difference between free and paid content is a popular topic lately.
On paidContent.org, the discussion included an approach based on the
The keys to a high converting landing page is urgency and fresh content
Few things destroy the credibility of a landing page sales letter more quickly and effectively than content that’s
Discover proven methods for rebuilding your brand in the digital age at the Content Marketing Strategy Workshop
In the Mequoda Daily yesterday, I discussed building out a legacy brand.
The Mequoda Content
Train sales reps, focus on readers and empower supporters: SIPA 2011 speakers give solid tips
1. Knight Kiplinger, editor in chief of The Kiplinger Washington Editors, will deliver the Monday lunch
