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Tag: editorial policy

Is “Going Green” an Online Publishing Gimmick?

Is converting to online publishing a good excuse or good business model?

Are the days of old really gone, no more morning paper and cup a joe? Will all print publications convert to online subscriptions and RSS feeds? Well, if they haven’t started maybe they should.

In the last year, over 400 traditional newspapers, such as the 150 year old the Rocky Mountain News, and magazines, like Vibe, have stopped their print publications all together. As traditional print seems to be disappearing rapidly, can converting to online publishing and calling “going green” be the answer?

Why you Need a Formal Editorial Policy for Driving Website Traffic with Recycled Content

Content marketing tip: every print publication should recycle, reuse and repurpose its premium content online

Recycle Content with an Orderly Plan to Drive Website Traffic

Why every print publication needs an editorial policy and content marketing plan for reusing content online

How this financial publisher’s editorial policy effectively recycles, reuses and repurposes its premium stock recommendations into robust historic online content that effectively drives traffic to their site and sells more subscriptions.