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Tag: gregg hano

Digital Publishing Platforms: Launches, Acquisitions, Reorgs

Deft use of digital publishing platforms is a must for magazines looking to solidify their place in the industry. Thanks to astute observers like Talking New Media, we can monitor trends as they’re taking shape. Here are five headlines from one of our favorite sources of information.

Bonnier Switches Up App Platforms

Although Bonnier Corp. played a major role in developing Mag+, the Swedish publishing company is moving its U.S. properties off of that platform and onto the Adobe DPS.

iPad Subscriptions Attract New Readers

Data from Bonnier’s Popular Science shows how other magazines might fare

Many magazine publishers have been searching for data on how iPad subscriptions have been selling.

This is especially true for smaller publishers who wanted to see results from big media brands before releasing digital subscriptions.