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Tag: praetorian digital

Monetizing Content Can Be a Many-Splendored Thing

The days of starting a magazine, sitting back, and watching the revenue roll in are over. Publishers must be vigilant in monitoring industry trends, establishing best practices, and monetizing content via multiplatform strategies. Not as part of a five-year strategic plan, but with every monthly editorial calendar. Folio: has you covered on the industry trends. Here are five recent articles that cover various companies’ efforts in monetizing content.

Publishing Industry Trends: Online Ed Tech, Ecommerce + Events, Broadening B2B

This week’s roundup of the latest publishing industry trends includes the continued focus on monetizing ed tech, plus one media company’s melding of events and e-commerce. We’ll also get a quick glance at the latest magazine personnel moves, as well as an interesting take on the phenomenon of BuzzFeeding B2B content. Folio: covers the magazine business beat better than anybody. A handful of recent articles capture these publishing industry trends and more.