When Editor Don Nicholas asked me to review BlueDolphin.com, I was a bit hesitant. After all, he served as the Company's CEO from its inception until 2003, when he ventured
Reviewing WSJ.com, the “largest paid subscription news site on the Web," feels a little like the being the kid in the children’s story "The Emperor’s New Clothes." In the story,
Of all the dot-com companies that were launched in the 1990s, it can be argued that eBay.com is the most successful. Twenty-four percent of all e-commerce in the United States
The Morningstar® FundInvestor™ landing page, when measured against our Landing Page best practices model, is ineffective and dysfunctional. This review is of one page on the MorningStar.com website, a link
At first blush, Monster.com appears to be an unemployed person’s best bet... hundreds of thousands of jobs just a few keystrokes away. But let’s take a moment to run it
A confession: I am not the target prospect for bluenile.com, an online marketer of jewelry, because I don’t like or wear jewelry (my wife is not a jewelry “nut” either,
At first glance, it looks like they are generating revenue primarily through Google's AdSense program, as "Ads by Gooooooogle" are taking up a good portion of the homepage real estate.
Once
The Richebächer Letter, published by Agora Financial, uses one of the more bare-knuckled attempts at turning fear into threat that we've seen to date. The copy on their sales letter
The first criteria is to analyze how quickly and clearly the site’s intention is communicated to first-time visitors. The BookReporter.com banner is immediately followed by a clear and unambiguous tagline:
In this exclusive Mequoda interview, Satch Reed explains his popular subscription website that’s dedicated to antique car restoration. It’s also dedicated to making money for its publishers.
Over the years, Holly and Larry Pike have each had numerous careers, but they eventually quit their jobs to become full-time online entrepreneurs. Today, as husband and wife, they own
