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Tag: forbes digital

Personnel Changes Come to Multiplatform Publishers

We’re seeing changes come to multiplatform publishers, particularly as they work on alignment of digital properties.

Our first story looks at Hearst’s new CTO Michael Dugan, who is coming from Forbes to help the publication’s digital unit. Variety reports, “In the newly created position, Dugan will manage all aspects of Hearst Magazines Digital Media technical organization around the world. He reports to HMDM global president Troy Young.”

7 Golden Steps to Planning Successful Digital Magazine Editions

Ask yourself these seven questions before starting your journey towards digital magazine transformation
I’m going to go ahead and assume if you’re reading this, you have a print publication who is asking for siblings. You’re at the magazine store and it’s eying the “big brother” t-shirts and wondering when it’s getting playmates.

Below you’ll find a comprehensive

What’s a Replica-Plus Digital Magazine?

A replica-plus is a replica with some extra bells and whistles added. And normally you’d think that adding things such as video, audio, HTML links and other technology-rich features would be an improvement to the simple replica. We’re not so sure that it’s a good enough upgrade, and here’s why.

The problem with adding bells and whistles to a simple replica to create a replica-plus lies in one of the disadvantages of the replica that we’ve discussed before. But first, let’s look at the pros and cons of the replica plus.

Creating a Magazine Layout: Interactive Digital Magazine Elements Users Love

Creating a magazine layout that includes interactivity is one more key toward selling more digital magazine subscriptions
It’s true that users prefer familiarity in digital magazines. As soon as you begin creating digital magazine apps that require an instruction manual to learn, many users tend to get frustrated. That’s why we think when designing a reflowed

Is Good Digital Magazine Design About Bells and Whistles?

Is gamification the next step in digital magazine design? The medium is certainly calling for it.
Design – its theory and execution – has always been important for publications, and now that importance ranks right up there with technology itself. Major redesigns have taken a back seat to periodic tweaks and refreshers that make digital magazines more nimble

Online Publishing Companies Responding to Latest Trends

Finding an edge is always at the forefront of online publishing companies’ efforts. Today, we look at how Time Inc. is taking its operations to the next level, how digital magazines are dealing with the limitations of the once enchanting infinite scroll, and how Jeff Bezos has brought a little Amazon strategy with him to The Washington Post.

The Forbes Digital Future Following Its Sale to IWM

Forbes Media Chief Product Officer Lewis DVorkin quickly took to the website recently to address the magazine’s digital future after its sale to Hong Kong-based Integrated Whale Media.

Examining the Forbes Digital Makeover

How many 100-year-olds do you know who are adept at using the Internet? Forbes, a leading business publisher for nearly a century, is a shining case study in digital expansion, according to a recent report from 360 Public Relations. Forbes.com was relaunched in 2010, and the result has been a 104% increase in unique monthly visitors. The site currently boasts 24.6 million.

How to Make Your Content Shareable Like BuzzFeed

If you’re trying to make your content shareable, you may want to check out The Media Briefing’s new post about BuzzFeed’s five rules of creating sharable content. We’ll dive into the first one: lists.

Who’s Winning the Subscription Website Publishing Wars?

Subscription website publishing: It’s the core of every publishing business today. The website is where you drive traffic, post content to enthrall your audience and sell lots of products, including digital and print subscriptions.

The health of your subscription website publishing endeavors dictates everything else you do.

Two Major Speakers Added to Bootcamp

Enlightening commentary from two significant industry experts will enhance your Digital Publishing Bootcamp experience

The Digital Publishing Bootcamp will provide a lot of data, tips, and insight over its three-day duration. However, not all of this content will come from Mequoda Group. We’ve brought experienced industry members into the fold to provide additional insight on digital publishing success.