Get Free Email Updates | Have an Account?
  • Free email newsletter
  • LinkedIn
  • Twitter
  • Facebook
  • RSS Feed

Tag: randy coon

Avoiding Website Design Disaster: Begin With the End in Mind

Author Stephen Covey is fond of pointing out how difficult it is to reach goals that you don’t have. “Begin with the end in mind” is my personal mantra for every website design project I start.

Publishing websites are like Swiss Army Knives. They can do many things well. This makes them the perfect tool for digital publishers. A well-crafted publishing website can build audience, generate leads, and sell products and services. Each of these three major goals requires a separate and discrete business process that is embodied in a well designed website. Further, a well designed website that does two or more of the above must do so with tactically discrete processes that are strategically aligned.

Online Publishers, Do You Get the Big Picture?

The Mequoda System Strategy Workshop details the complete picture for successful online publishing

We designed our Mequoda System Strategy Workshop so that different types of people can attend and gain value from the program.

Thus far, all my colleagues who have experienced the content have given rave reviews about the program.

The next opportunity publishers, entrepreneurs and intrapreneurs have to experience the Mequoda System Strategy Workshop is in New York City on October 27th at the McGraw Hill Conference Center.

Mequoda System Strategy Workshop Presented for the Motley Fool

We introduced our 49-steps for starting and running an online business this past week at Fool University

Kim and I had the pleasure of spending a full day with the folks at Motley Fool last week to teach at their in-house learning program – Fool University.

This is the second time we’ve been asked to teach at Fool University, and I must say, it’s very interesting because it takes the edge off corporate environment.

Week in Review: March 21st, 2011 – March 25th, 2011

Catch up on the Mequoda Daily’s blog posts for this past week

SIPA Member Profile: Randy Coon from The Motley Fool

Randy Coon, Vice President of Marketing, The Motley Fool, Inc., Alexandria, Va.

What was your first job out of college and how did you get into this business?
I worked as a fraud analyst for SBC phone company. I got into this business by chance. I love investing and marketing, so when a recruiter called for an interview with The Motley Fool, I was beside myself.

Has there been a defining moment in your career? Perhaps when you knew you were on the right road.
My first boss was a great guy. He was a master at direct response and a great teacher. After working with him on my first campaign, I knew I was in the right field.