This Mequoda System operator has focused on creating loads of free products to increase email newsletter subscriptions
If you're a golfer that routinely gets tired of playing the same course in
This beta Mequoda System is focusing on developing high quality products to retain customers
Have you ever walked onto a plane, stopped at the first seats and gazed at the luxury
Take a look at the five nominees for the Mequoda Publisher of the Year
Today we are excited to announce the nominees for the 2007 Mequoda Publisher of the Year award.
Clever marketers are combining their tools to offer stronger email marketing campaigns
Ready for an online marketing mash-up? Try video email marketing, a new strategy attempted by only the most daring
The online ad industry is growing and becoming more personalized, so take advantage
Google's wild success is fostering an age of ad experimentation, and the future could offer extremely targeted ads
A study shows that people search for companies online based on offline ads
Don't write off traditional advertising yet.
More than two-thirds of Internet users say they have searched for a company,
Having fresh, valuable content is a great way to attract repeat website visitors
There are lots of ways to drive website traffic, and not all of them are purely online marketing
Viral marketing campaigns are not easy, but here are a few tips that can help yours find success
We wrote a few weeks ago that many marketers are planning a viral
Want to use other people's content? Are you ready to risk your brand for it?
Many of my clients are creating a book series that supports and monetizes their brand's knowledge
Getting on page one is more vital than ever. Make sure you're targeting keywords that will get you there.
By now you probably know that one of the best ways to
Today's video advertising experiments will be tomorrow's surging market
It doesn't matter if you're watching your favorite baseball team, soap opera, movie or sitcom on TV—the commercials are always annoying.
For years
These benchmarks will reveal where your emails have to be tweaked
The metrics for email marketing make the platform very measurable and adjustable, but without benchmarks how will you know what
Online Publishing Jobs
Strategic Profits is looking for a Director of Marketing to take responsibility for this rambunctious group, help them grow, and continue getting the outstanding results we are used
We've discovered a new platform that publishers can use to deliver and monetize content
For those of you that missed it, there was a fantastic New York Times article on Monday
NYTimes.com will likely boost advertising revenue if it offers more free content
The New York Times may soon stop charging readers to access premium content, according to a Tuesday New York
A new report shows that online video is both popular and socially stimulating
In case you've been wondering if streaming video could help your online business, a new report from the
Auto-generated emails are a cheap and simple way to add more value to your message
Audience is the lifeblood of every publication, whether online, in print or on television. The success
Raise your productivity; know the difference between online publishing and online marketing
I was talking with our Editor and Publisher Kim Mateus the other day and an interesting question came up:
A report shows 5 tactics are commonly executed and commonly fail
A mantra that remains true across email marketing and direct mail is "the money is in the list."
Email marketers are
Rupert Murdoch's newest newspaper will likely be more risky and experimental
Publishers around the country should keep an eye on The Wall Street Journal. It may be radically pursuing a new
