A quick conversion optimization hack that will eliminate abandons in your email capture flow It's not often we can tell you about a conversion optimization tip that will offer you an  

Subscription models are always evolving with technology and audience interests. Today we're looking at some subscription models and strategies, including successes and failures of them.  

If we knew of a tool that doubled advertising revenue for a client, you'd want to know about it right? Many of you know about our clients Dr. Aliza Lifshitz and  

There's very little consistency when it comes to pricing magazines on the internet, and even less when it comes to bundling magazine subscription offers. We're all familiar with the $12  

Media company acquisitions from Hearst and BrideClick; Access Intelligence acquires digital advertising and events company Today's news focuses on media company acquisitions, including some interesting ones that expand the current business  

The one advantage magazines have over the majority of information on the internet is legitimacy due to credentials and facts. Let us not forget that nobody trusts what they read  

Search Engine Land releases report on worthy SEO factors; Google reminds us of rules for putting links in large-scale audience development campaigns; Publisher fades in Google results after blocking Google users It's  

There's a quote out there from Jonathan MacDonald I heard recently at an IMAG event that says, the rate of change you're experiencing now represents the slowest rate of technological  

The MPA releases its Magazine Media Factbook 2017/18, sharing multiplatform publishing data you can use You may be surprised by some of the data we have to share about multiplatform publishing. But we're  

Over the last 3-6 months desktop and mobile conversion best practices have changed in response to Google, who continues to challenge us in an effort to make the web a  

Time Inc. adds to its subscription website offering; SNEWS and Smore launch new sites A brand can enhance its value through its subscription website offering, in addition to the overall design  

It's not often we can tell you about an available enhancement to your Mequoda System that will offer you an immediate improvement in your email capture rates, but there is  

Ask yourself these seven questions before starting your journey towards digital magazine transformation I'm going to go ahead and assume if you're reading this, you have a print publication who is  

Future reports recent acquisitions as profitable; Digital publishers High Times acquired by investors; The Economist and Bloomberg strike licensing deal Digital publishers acquire new media properties to fill gaps they see  

Ultimately the goal of social media is to improve your search scores and drive traffic to your website. But social can be used to build an email list, and vice  

Apple hires its first editor-in-chief; Multiplatform publishers Real Simple and Condé Nast add strength to their teams Our reporting on multiplatform publishers leveraging new personnel for success continues today with news on Apple,  

This week we'll review our mobile best practices for collecting email addresses without ticking off the Google gods. Most of the adjustments we make to mobile conversion architecture is for  

Mequoda Masters). In fact, this council of elders in Mequodaland convinced us to come up with a set of four relatively simple principles you need in order to build a multiplatform  

Organic SEO, email, syndication, social and video still among top audience development strategies Change constantly occurs, but not all change is drastically different from what was. Take audience development, for instance.  

Increase publishing revenue with self-serve listings and more robust ad packages The directory and listing-style content business has some pretty unique benefits. If executed correctly, this business add-on can be a  

Condé Nast U.S. expands subscription business; Amazon's subscription service becomes an option; Subscription websites need to utilize ads that don't violate rules Subscription websites expand in a multitude of ways. Of