Digital marketing allows for more ways to offer impulse buy opportunities
Have you ever impulsively bought something? Do you allow your audience members to impulsively buy your products?
For digital magazine publishers
Which Adobe DPS Edition is right for you?
Digital magazine publishing evolution has been helped by the use of Adobe’s Digital Publishing Suite. According to recent reports, 600 publishers worldwide are
Discover your best digital publishing assets
As the digital publishing industry grows at an alarming rate, there are a few main keys to focus on.
Beyond providing content on different e-reading
Statistics dictate the need for certain changes to email marketing strategies
Email marketing is getting more important to consumer marketers. More users and looking at email content on their mobile devices
Mequoda’s Audience Development Summit 2012 is more than just talking heads. Not only do you learn the secrets and strategies of the leaders in Internet marketing in six eye-opening sessions,
Understanding the importance of email marketing in-person
You need to look at email metrics to develop the most beneficial email marketing strategy. Only your specific metrics will tell the story of
Are you properly communicating with your brand’s most important allies?
Connecting with buyers needs to be your priority.
Sure, building email marketing lists is important too, but for a different reason. List
Last week I dug into some research around a tweet's ability to drive clicks and traffic. The results showed that a more personal feed with quirky statements, re-written headlines and
7 ways to reach your Twitter potential
What does your Twitter strategy consist of?
I’d imagine you are at least tweeting the title of each article you publish and adding a link
Three critical questions every website publisher must answer.
Who runs audience development for your organization? When a website publisher asks me to help them increase website traffic and build a loyal
