By now, many professionals on Twitter are using social media dashboards so all the pertinent information is collected in a central location.
My first social media dashboard was TweetDeck, although
Do you know how much attention an active, engaging social media strategy deserves? The numbers suggested by social media specialists may surprise you…
However, the associated time, when assigned by people
Successful email strategies have multiple components where all work together to create a cohesive program that helps build a list and develop relationships with users.
Although all parts are important,
There's no doubt about it—publishers got much smarter about their online marketing strategies this past year. It's not clear which empire(s) paved the way and made it "ok" for everyone
Search engine optimization no longer exists with an absence of social media. Now that Google credits "likes" and "tweets" so significantly in their algorithm, it would be pretty hard to
Sometimes within your blog posts you need to explain things a little more deeply. Maybe you need to cite a source or even update a post with new information. Adding
11 Tips from SIPA’s Recent Marketing Conference
Check out these 11 tips from the Marketing Conference compiled by Greg Krehbiel of Kiplinger Washington Editors. Greg served as the Conference co-chair along
Vida y Salud announces the launch of its quarterly print magazine
In a time when many print publishers are looking to make the transformation to digital, some online publishers are doing
