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Subscription Website Publishing posts focus on how to build and operate a premium subscription website, including how to best align and repurpose your content, increase subscription orders, and best practices for subscription website architecture.

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How to Create “Special Collections” in a Web Library that Attract and Retain More Subscribers

Kim Mateus • January 12, 2021

When walking in to a massive library or bookstore, it's hard to decide what to look at without becoming instantly overwhelmed by all the possibilities. The same goes for an

The 2021 Mega Trend: Premium Membership Programs for Publishers

Kim Mateus • January 5, 2021

You would have to be living under a rock to have not noticed that premium membership programs for publishers are all the rage. After flirting with all forms of digital

Designing Your Web Magazine “Above the Fold”

Kim Mateus • December 15, 2020

Twenty years ago, “above the fold” only referred to the upper half portion of a newspaper. Now, above the fold can be applied to many things, especially a website or

How to Price Your Magazine Membership

Kim Mateus • December 10, 2020

We've discussed how savvy publishers are combining their legacy magazine subscriptions with magazine libraries to create magazine memberships online. Now we'll we take a look at how publishers can use contrast pricing and

10 Tips to Convert Metered Paywall Visitors into Subscribers

Kim Mateus • December 8, 2020

In the words of David Ogilvy, "a good advertisement is one that sells the product without drawing attention to itself." And when selling a web magazine, one of the best

What is a Subscription Marketing System?

Kim Mateus • December 3, 2020

Did you know that a sunflower is not just one flower, but more than a thousand small flowers, all stuck together on one head and a single stalk? Even what

How Much Should You Invest in Your Membership Website?

Kim Mateus • December 3, 2020

Few things fascinate subscription website publishers more than the relationship between cost and revenue for the various operational centers inside their business. We have long known for instance, that editorial

Fun with Paywall Pricing Strategy: When to Ask Them to Pay

Kim Mateus • December 1, 2020

In recent years, publishers have been testing paywall pricing, and for good reason. Hearst, for example, tested a paywall that changed based on what the reader was consuming. Instead of

How to Hire a Membership Site Developer That’s a Good Fit For Your Business

Kim Mateus • November 19, 2020

If you're a publisher, or are selling a subscription-based information product, it's likely that at some point you'll be looking for a new membership site developer. We know this because

How To Find the Best CMS for a Magazine

Kim Mateus • November 3, 2020

There's no such thing as a one-size-fits-all content management system. The best CMS for a magazine should be built with a publisher in mind. After all, you have a different

Find out the CMS features that publishers require to manage an online publishing business. Download a FREE copy of 7 Ways Haven Wordpress Goes Beyond Wordpress, and discover the features all publishers should have access to for a bigger audience, greater revenue, and higher profits.

“We have used the Mequoda System to create three successful membership programs that leverage our 227-year-old brand and the many books, calendars and issues we produce."

— Paul Belliveau, Vice President New Media and Production, The Old Farmer’s Almanac

“We partnered with Mequoda to create two successful all-access membership programs that are completely independent of our legacy advertising driven business.”

— Stuart Hochwert, Founder and CEO, Prime Publishing

“Even though we are a digital-only publisher, we’ve been able to adapt the Mequoda strategies to dramatically increase our revenues in less than 12 months.”

— Hampton Stephens, Publisher, World Politics Review

“Our all-access membership program includes our print edition, our amazing New England Travel Library, and our new PBS television series. We may have been founded in 1935, but our current strategy is fully multiplatform and digital.”

— Brook Holmberg, Publisher, Yankee Magazine

“We leveraged the Mequoda System and software to create two new capstone membership programs that have reignited our revenue growth.”

— Ed Coburn, President, Cabot Wealth Network

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