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Tag: Magazine Business Plan

How to Create a Bulletproof Magazine Business Plan for a More Profitable Future

As you know, having an online portal for your information is essential for growth. Using the web to publish and distribute content and not just serve as an extension of your brand is critical. But this is a new beast, and to be prepared, you must plan. This holds true even if your business has survived the last 50 to 100 years.

10 Most-Read Digital Magazine Publishing Posts of 2017

Our top-read digital magazine publishing posts of last year showcase ways you can start a digital magazine from scratch and how to ensure it’s success
We’ve studied digital magazine publishing efforts and found what works. These reader-favorite posts from the past year help publishers approach the business with confidence. There is advice on starting your magazine

Launching a Digital Magazine? 10 Things You Need to Know First

Before launching a digital magazine, read through these ten resources.
When it comes to launching a digital magazine, there’s no one FAQ online that can answer all your questions. What edition should you build? How should you price it? Which software is best, and can you get away with a simple PDF edition? We tried to

Creating a Magazine Business Plan: The First Step

Dwight D. Eisenhower said, “In preparing for battle I have always found that plans are useless, but planning is indispensable.” Have you ever felt in your personal life, like plans are useless? Many people feel this way, and in fact I’ve heard the best advice you can give a bride before her wedding is to plan that not everything will go as planned. Just knowing that imperfection is part of the plan can be a soothing anecdote.

Starting a Magazine Business Plan: Should Your Magazine Be Free?

If you’re starting a magazine business plan, it would be a good idea to circle the troops and decide right now whether your future will be advertising or circulation driven.

Will you choose a mass circulation strategy that allows you to compete with television and portals for advertising dollars, or will you compete with book publishers who sell users premium long-form high-quality content? Those who cannot choose and reside in the middle will likely be lost.

3 Checkpoints Before Starting a Magazine Business Plan

When we develop magazine business plans for our Gold Members, it include seven levels which you’ve probably heard us refer to as CAROTME: content, audience, revenue, optimization, technology, monetization, and exit.

How to Create a Multiplatform Magazine Business Model

From content planning to determining your exit strategy, every successful multiplatform magazine business model includes planning these seven things
At Mequoda we spend a significant amount of time building custom business plans for our niche magazine clients who are adopting a multiplatform magazine business model. During this process, we run through seven elements of the business