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Tag: mother jones

Publishing Analytics News From PubExec Live Summit

Checking out the latest publishing analytics news from all data points
Publishing analytics have assumed a prominent role here at Mequoda, where we’re focusing more and more resources on staff, development, and technology.

We’re not alone. The digital publishing industry is clamoring around publishing analytics, because they provide insights into one of, if not the, most important

TheStreet Experiments With Digital Magazine Subscription Tactics

When it comes to experimentation, digital magazine subscription models are made for trying new things and fiddling with formulas until you find the right fit. Integrating events into your mix and layering in additional ways to monetize content can also rejuvenate your company. Of course, there’s also staffing changes and acquisitions to jumpstart your operation, if you have the means. Luckily, we’ve found five recent articles in Folio: that address all of these strategies.

Mother Jones Website Popularity Grows via Facebook

While John R. MacArthur of Harper’s is steadfast in his refusal to surrender to the web, fellow progressive liberal publisher Steve Katz has Mother Jones riding a wave generated largely by Facebook referral traffic.