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Tag: sunset magazine

The 17 Best Email Subject Lines for Increasing Open Rates [+ Video]

Discover the carefully guarded source of the world’s most effective email subject lines that most professional copywriters don’t like to share

Tons of Publishers’ News: Time Inc. Digital, Rodale, Niche Media, and More

Latest publishers’ news includes personnel moves, mergers & acquisitions, and multiplatform advances
For publishers, news from across the industry is nonstop these days, and we wouldn’t have it any other way. Keeping tabs on the activity of other digital magazines and media companies makes for an instructive exercise in both inspiring stories and cautionary tales for

TheStreet Experiments With Digital Magazine Subscription Tactics

When it comes to experimentation, digital magazine subscription models are made for trying new things and fiddling with formulas until you find the right fit. Integrating events into your mix and layering in additional ways to monetize content can also rejuvenate your company. Of course, there’s also staffing changes and acquisitions to jumpstart your operation, if you have the means. Luckily, we’ve found five recent articles in Folio: that address all of these strategies.

2 Creative Ways to Leverage Content While Establishing Brand Recognition

Learn from experienced online publishers at the Mequoda Summit West 2011

In the Mequoda Daily yesterday, we discussed five ways to leverage content to build a bigger audience.

Those strategies were shared with nearly 100 publishers at our Mequoda Summit in Boston last fall. This April at the Mequoda Summit West 2011, we will present you with new panelists and additional methods for leveraging digital content.

Leveraging Magazine Content for the Ultimate Content Marketing Experience

15 products to contemplate while creating a content marketing strategy

One of my favorite sessions at the Mequoda Summit Boston 2010 was Leveraging Magazine Content with Philip Charles-Pierre of Guideposts, Eric Hellweg of Harvard Business Review Online and Holly Klingel of Sunset Magazine. All of these panelists gave detailed information on how they have further developed their brands through modern technology and savvy publishing techniques.

Philip began the session by discussing the importance of having a focused and aligned website. Beyond that he stressed honing in on a golden idea within content because it provided engagement that can be replicated in various formats.

The 2009 Mequoda Hotlist

The 2009 Mequoda Hotlist is our annual listing of the fastest growing Mequoda System Publishers in America. The multi-media publishers in the Mequoda Hotlist are used by the Mequoda Research Team to maintain the Mequoda System Best Practices for Successful Online Publishing & Marketing and are the base line for virtually all the content produced for Mequoda Daily, Mequoda Webinars, Mequoda Pro Seminars on Demand and all live Mequoda Summits and Workshops.