How Publishers are using PDFs to Generate Email Subscribers, Sell Online and Offline Subscriptions, and Create New Sources of Ad Revenue  

The casual visitor makes an impression of your subscription website based on numerous factors. Whether consciously to unconsciously, most potential members are looking for certain elements that indicate to them  

The Economics of Aggregation with Travell Perkins of TravellPerkins.com and RGBDaily.com  

An Ad-Hoc Session on SEO for Podcasting, Vodcasting & Social Media  

Tactical Transparency - (Being Naked on the Web) with John C. Havens  

The "M" Word: Alternative Ways to Monetize - (How Podcasting Consultants are Making Money off of You)  

How To Promote and Make Money With Your Podcast in the Next 30 Days with Michael Geoghegan of GigaVox Media and Tim Bourquin of PodcastBrothers.com  

Straddling the Technical/Creative Line with The New York Sun's Rob Blatt  

Top Free New Media Tools You'll Need for Everything with SpongeCell.com's Ben Katzman  

The purpose of the session was to show companies how to build and sustain any type of social community. These were his tips of what you need to focus on:  

Page one and page seventy-five is the difference between search engine optimizing your PDFs or not  

Using big margins, print fonts and optimizing for search  

How to use social networking sites to create buzz, an online community, and more traffic to your website  

The first step in social media marketing is optimizing your site for inbound links  

Deciding who shares, prints, and reads your digital content  

Learn the 11 Key Metrics Every Online Business Manager Should Know In this session, Don talked about the key metric management dashboard than every online manager should have. With this dashboard,  

29 Insider Secrets for Creating Effective and Profitable Email Newsletters  

12 Webpage Templates Used by Today’s Top Publishers to Convert and Monetize the Most Visitors  

Leveraging Content and Keywords to Drive Targeted Website Traffic, Build Email Circulation and Sell Information Products  

Choosing the Right Keywords to Attract Targeted Website Traffic Don considers this “the new direct mail”. Keyword research and implementation is perhaps the most complex, yet effective way to drive the  

Multiple Business Models are Required to Maximize Online Revenue In session three, entitled Generating Website Revenue, Don revealed that there are the 12 different types of business models, or “archetypes” that  

How the Web’s Top Publishers are Using New Media to Build Loyal Customer Relationships This session is based is the strategy of expanding your brand by distributing your content and repurposing  

Day one at the Mequoda Summit defines online publishing and delivers the seven strategies for online publishing success It’s day one at the Mequoda Summit in beautiful Napa Valley. The conference  

Telling users who you are and what you do with your tagline or welcome blurb front and center  

How publishers are incorporating video where it fits for them  

If your users are Hansel and Gretel, then your website is the woods, and your navigation is their breadcrumb