Last week we talked about how desktop and mobile conversion best practices have changed over the last 3-6 months in response to Google, who continues to challenge us in an effort  

When we are in the process of business planning for a client, one big question we need to answer is what platforms they will publish their magazine on, going forward.  

Digital publishers Hearst and Condé Nast add important pieces We're seeing some digital-focused personnel changes from major digital publishers. We begin today with a story on Hearst's new VP/Global Chief licensing director.  

In practical terms, many publishers don’t really need a shopping cart. Many publishers have only a few products to sell. If your business offers one or two magazines, a few  

A new report on email marketing from ClickZ with Adestra reveals adjustments to email user habits Email marketing is still a powerful medium, even though some pundits have been talking about  

Over the next few weeks, we'll be documenting and sharing new best practice scorecards through these executive council updates that will help you determine if you're converting visitors into email  

A successful multiplatform publisher will consistently look for the next big way to enhance his or her brand, and focusing on digital evolution is one major way to do it.  

If there's one annoyance you've probably heard from your website operators, it might be managing spam comments. They log in to begin content development, and before they can create a  

Christian Science Monitor pushing new digital product; Time Inc. to launch new digital video service for publishing websites; Vice benefits in ad exposure with redesign Many changes come to publishing websites  

MPP expanding American market; TNG acquires Ingram Periodicals; Digital publishing becoming a priority for Reader's Digest Digital publishing transforms in a variety of ways, from new technology in the digital age,  

A replica-plus is a replica with some extra bells and whistles added. And normally you’d think that adding things such as video, audio, HTML links and other technology-rich features would  

Today we're seeing increases in a variety of digital advertisements that some publishers have been using as part of their audience development strategy. We begin at Media Post, which is reporting  

Google has been very aggressive in setting standards lately that will affect search engine rankings and visibility. In a nutshell, Google is now requiring publishers to create websites that are  

You've probably heard by now that About.com is shut down as of May 2. What you might not know is that they transferred much of their best content to some  

While the biggest news of the last week might be Ryan Seacrest joining Kelly Ripa on the new Kelly & Ryan morning talk show, there have been many adjustments in  

Mequoda has helped hundreds of media brands build vigorous, profitable, growing multiplatform publishing businesses. And we can help you. Every quarter, I work on a 5-year business plan with one  

To build a better subscription website, we've created a collection of our best resources on everything you need to know when it comes to how to leverage outside partners Most publishers  

Huffington Post's website redesign digs towards tabloid roots; The Economist slowly redesigns its site; The Boston Globe sets to reinvent its newsroom A website redesign can have a major impact on  

What will you be doing next week? Making money, or losing it? If you work in niche publishing, or own a magazine company, I highly recommend joining us at the  

If your goal in life is to find out what your customers value—ask them. To make my case, let me introduce you to Green Gardens Network. If you’re new to Mequoda,  

Zink digital magazine relaunches; National Geographic launches digital network; Amazon looking at offering subscriptions to publishers Not all the digital magazine content we report on involves launches. Sometimes we have relaunches