To create the perfect online ad, marketers and publishing companies must consider a multitude of factors. Which metrics to key, where to place the ad, when to deploy it, how
The book content business model can give you a variety of items to sell that can be sold digitally for a large profit
When developing strategic plans for CAROTME (content, audience,
September 1, 2016 – BOSTON — The 2016 Mequoda American Magazine Reader Study & Handbook, conducted in Q2 2016, one year after their 2015 study, polled 3,241 US adults with
We make it our business to help you publish successful magazines. How do we do it? Well, it's not a big secret, and we certainly don't keep it from our
If your audience development strategy doesn't incorporate search, you're not thinking of the long term
When you are a Mequoda publisher, the goal of audience development is to get people on
How to use anxiety in your sales letter landing page copywriting
Someone once reduced all human motivation to the simple pleasure/pain principle.
“You either want something you don’t have, or you have
Publishing digital magazines is not a "set it and forget it" enterprise, and monitoring the latest trends is a must
Our mission in life is to help you with publishing digital
It's easy to drive the same road with your multiplatform magazine, but it's fruitful to spend time on strategy and analytics to keep yourself accountable for growth
Many CEOs readily admit
By now, you know that native publishing is sweeping the industry, as digital magazines continue to cultivate additional revenue generators and provide more elegant options for both marketers and audience.
Your multiplatform magazine team isn't complete without a functional operations unit
Teams that take time to create efficient group work processes can become extremely effective at furthering the actual work of
