More is better, but only when it benefits publisher and audience member
Earlier this year, social media integration in email was only used in about a third of small and medium-sized
The digital magazine publishing industry needs great content to grow
Publishers understand the need for high-quality content. That need may have never been as important as it is now though.
With the
Insight on consumer email trends
There are many analysts and consultants who aren’t able to share all of the email marketing data that they have. Some of this information needs to
Posting on Facebook feels like traveling to the Emerald City to visit the Great Oz. You post a blockbuster article, or a hilarious behind-the-scenes photo but yet it's some man
Here are a few ways to make your Twitter strategy more comprehensive
Although you may have a Twitter strategy already in place, does it get you the retweets you expect? If
AutoSchedule allows HootSuite users to send social media messages automatically
Many of our community members know that HootSuite is a social media tool we like to use. Its functionality allows for
A few minutes with Clay Hall
I've known Clay Hall for more than 30 years and have had the pleasure of being his consultant for the past seven. Clay is a
Don Nicholas recently interviewed Clay Hall, the founder of Aspire Media. Earlier this summer Aspire Media was sold to F+W Media, and the interview focused on key questions related to
Do your audience development tools help produce a more effective workload?
If social media has become a significant part of your audience development efforts, here are three tools that can help