Digital magazine publishing is taking off; where will it lead?
With the direction the digital publishing market is headed, it appears digital publications are here to stay. We will likely see
A look at ways to advance the email marketing process
I recently took a look through GetResponse’s new free report entitled “The State of Email Marketing in SMBs”.
The data was conducted
Are you familiar with advancements that may change your email campaigns significantly, but don’t know how to make these changes?
Email marketing can be very successful if you have a product
Where is the future of email marketing headed?
It would seem natural that two popular mediums should integrate well.
First, let’s look at email and social media. Some companies have integrated
Some digital publishers discover relevant information by surveying their audience
The publishers who survey their audiences and do not experience the survey results they expect may be asking the wrong questions.
For
An early spring clean-up, the digital way
We had an instance last week where a member googled herself and found a SIPA document on an unauthorized site. It was a
Charles Darwin said, "In the long history of humankind, those who learned to collaborate and improvise most effectively have prevailed.”
And that's pretty much the culmination of social media, social
Pinterest is a social media community built on the idea of "inspiration boards", and is currently the fastest-growing website in history, having just clocked 11.7 unique monthly visitors last month.
Jeska Harrington Gould, Managing Director, Research, and SIPA Europe Chair.
SIPA: What was your first job out of college and how did you get into this business?
JESKA: My first job was
The iPad, like most publishing digital platforms, offers publishers many metrics that can be managed for business optimization
On Sunday afternoon, I found myself leaning back in my favorite easy chair
