7 ways to increase engagement
Using social media to build relationships has been a strategy many print publishers have adopted.
As digital content becomes more popular, bridging the gap between print and
Online publishing tips for forward-thinking editors and marketers
It's 2011 and most colleges are only beginning to teach their marketing students social media. If you're an editor who went to school
Discover which traffic source is worth the most
Not all email subscribers are worth the same.
Many of our Mequoda Gold Members know this and can track the value of a subscriber
Are Your Customers Being Served?
“How many times have you been impressed by a donation request and then given to the organization, only to not feel quickly and properly thanked—with your
Efforts for each stage in the purchase funnel
To achieve retail success with mobile device users, it’s important to understand how the devices are being used.
The holiday shopping season of 2010
Uncertain times require additional training to garner job security
Online editors need to master the art of blogging to be an asset for modern publishers.
Nowadays, editors have the task of creating
Emily Sheahan, Group Publisher, HCPro, Inc., Danvers, Mass.
What was your first job out of college and how did you get into this business?
My first job out of college was as
Statistics from consumers that marketers should consider
Most online users accept viewing ads in order to receive free content. In fact, in a survey conducted by Krux Digital, 87% approved of
Get your subscribers thinking about your products just in time for you to sell them one
As an editor and email marketer, do you have a regular plan of action every
The content landscape has changed; now it’s time to redefine your skills
The blogging platform has added a new dimension to journalism in the 21st century.
Writers and editors can stay up-to-date
