2018 Mequoda Magazine Consumer Study predicts digital magazine readership as a percentage of all magazine readership will break 40% in 2020.
BOSTON, JUNE 15, 2018—Mequoda ran its first ever digital magazine
Subscription publishing has gained popularity with media companies and brands alike because of its reputation as a renewable revenue stream. Today we're visiting news stories of subscription publishers making new
As preferences for digital magazine consumption go digital, here's a list of all the ways you can improve your multiplatform editions.
Last week we published this year's 2018 Mequoda Magazine Consumer
A digital magazine can develop from many places. Once media companies see the value in their content and realize how they can build their audiences with this content, then the
As tech industry observers like to note, the world of apps is wild and wacky. There are almost two million apps in the Apple and Google app stores. If you
Audience development strategies change as better methods are uncovered, and sometimes those methods involve putting more attention to certain areas of greater promise. It also involves avoiding channels that stop
Are you still selling your magazine on one platform? Sure, print magazines smell good and even look good on a coffee table, but the most successful subscription publishers we know
Data helps seasoned multiplatform publishing professionals better understand where their time and efforts can pay off the most in terms of audience engagement and revenue generation.
We are always dialed in to the evolution of subscription website publishing and marketing. When interesting developments occur, we are the first in the industry to share the news and
Many audience development strategies get new life breathed into them, enhancing their abilities to develop and reach new audiences in different ways. Today's news looks at this, and how publishers
