A New Survey on Public Relations Provides Some Up-to-Date Answers. In 1963, John Marston wrote a book, “The Nature of Public Relations,” saying that “public relations is planned, persuasive communication
Why you should load up your online copywriting with benefits and “reasons why” that give your customers the “rational armament” to defend their purchase decisions. Any copywriting instructor will tell
Discover how writers have evolved from being freelance professionals to paid bloggers that are constantly building a reputation online with Mequoda Group’s Blogging for Profit free report
Steve Bender digs up great gardening ideas in his blog: The Grumpy Gardener
Steve Bender has been writing professionally for more than 25 years, developed a large and loyal following of
Publisher and Editor-in-Chief at Vida y Salud added to Mequoda Hall of Fame
Recently at the Mequoda Summit, we inducted two new members into the Mequoda Hall of Fame.
Dra. Aliza Lifshitz,
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Does adding links and navigation buttons cause Landing Page leakage? I'm reading a "post-click" industry expert's blog post about how to improve your landing pages and one suggestion is that