How one magazine is successfully making the transition across the globe
Unless they have been living in a cave or are an extreme anomaly, most print publishers in the US have
Email newsletters are not like the direct mail campaigns of old. They are based in a volatile environment where spam laws and software capabilities constantly change, and where best practice
Websurfers are not getting any more patient.
More people are installing broadband connections in their homes, and more than 80 percent of all active Internet users in the US now access
Publishers merely posting their magazine content online are leaving readers to their competitors.
Forbes Media began with a focus on the entrepreneur and capitalist class almost 90 years ago—born into an
TMZ’s constantly updated celebrity news draws more unique users by a wide margin.
Entertainment news hub TMZ dominated the Mequoda Blog 100 this month, generating more unique visitors during January than
The Mequoda Online Media Index (OMI) is a Simple Calculation that Measures a Publication’s Transition from Print to Online
Online advertising is in an explosive trend. Internet advertising revenues for 2006
See how one magazine’s website is set to out-earn its print counterpart.
Publishers seeking a successful transition from print to online should consider the Computerworld example. Computerworld may have began as
Capitalize on these frequently overlooked opportunities to sell more products from your website and increase your average dollar amount per sale.
If you’ve ever bought a product in direct response to
The Mequoda Research Team has made a list of the top 100 media blogs in the country based on unique page visitors per month.
In the sprawling and volatile blogosphere, mining
The research editor has editorial and account responsibility for sponsored research projects conducted by CFO Research Services. The research editor designs research studies in consultation with sponsors; executes quantitative, qualitative,
More attention to detail would help improve the reader experience and lift response.
Many years ago my father bought a boat and was soliciting ideas for names. My brother jokingly suggested
How email newsletters, conversion architecture and incentives will help build your audience.
Online marketing expert and ecommerce guru Andrew Palmer ran a campaign last year to build subscriptions to Agora’s free
Does your membership website measure up in all these important areas?
A membership website is not a shortcut to Internet riches. In fact, unless you consider all of these elements and
Did you know that if your page loads too slowly, you could be deterring some search engine robots from crawling your website?
For users, speed is everything. Broadband users expect websites
Any one of these Internet marketing mistakes can doom your online sales
There are plenty of ways to fail at Internet marketing, but six of the most common mistakes are these:
1.
If you're promoting your online newsletter or membership website in person at a trade show or seminar, you might want to hand out CD-ROMs to potential members.
CD-ROMs are not expensive
Job Objectives: (Purpose of Position) To lead and develop all publishing activity at Unity including print, multi-media and on line products and services. To develop a product and marketing strategy
Atkins, Jenny Craig, Weight Watchers, The Zone – diets are big business these days, a trend The South Beach Diet is looking to leverage online. But does their free email
User-Generated Content, Online Video and Social Networking Big Focus at the MPA's 3rd Digital Publishing Conference
The magazine industry showed great enthusiasm and initiative on Tuesday in New York about getting
