Learn the seven strategies that all successful special-interest online publishers have in common by downloading our FREE Seven Online Publishing Secrets white paper.
Bring your online publishing business up to par with this FREE white paper that will help you introduce new media into your online business model: Mobile Site Design Tips for
Learn the seven strategies that all successful special-interest online publishers have in common by downloading our FREE Seven Online Publishing Secrets white paper.
Learn the strategies that all successful special-interest online publishers have in common by downloading our FREE Internet Marketing Strategy for Publishers eBook.
Learn the seven strategies that all successful special-interest online publishers have in common by downloading our FREE Seven Online Publishing Secrets white paper.
The Mequoda research team has identified 12 types of landing pages, 6 organic and 6 dedicated. Organic landing pages are designed to attract website traffic and convert visitors into
[question]
Can you please list the URLs for the free tools I can use to discover the answers to those 9 questions every online publisher should ask themselves?
[/question]
[answer]
Sure! Here goes:
How
[question]
Some publishers only put one story in any given issue of an email newsletter, while others publish multiple stories in any given issue. Can you talk about the differences and
[question]
How does website architecture play into revenue generation?
[/question]
[answer]
The publishers that have seen the most success in generating online revenue are those whose websites are architected to be completely in-line with
[question]
Why is it so important in your view to build a site that converts visitors into email subscribers? Shouldn’t a site also be sticky, etc. so that you can increase
[question]You suggest putting “quotes” around each term when looking up competitive data. Can you explain the reasoning behind this?
[/question]
[answer]Currently, our process for looking up competitive data (aka looking up how
[question]You talk about “Mequoda websites” being content-driven, Google-friendly, email-centic and profit-minded. Can you explain in more detail what this means?[/question]
[answer]Content-driven: the idea of having lots of content on your site
[question]When you reference a certain site being a “Mequoda website” are you referencing only the sites you’ve built over the past several years?[/question]
[answer]This is a question we often get asked.
[question]Of the three business models (search, online publishers and online retailers) which model generates the most money and how does it all relate back to us as online publishers?[/question]
[answer]At the
How to cut through the clutter of data and create a useful website management dashboard with online metrics
More than 50 years ago, legendary management consultant Peter Drucker was telling American
Take a lesson from the mistakes of others when starting and running a successful newsletter or magazine
If you are contemplating starting or converting an online publishing company, take a look
For most publishers, trying to find the right balance of free vs. paid content is difficult. Give too much away and readers won’t be willing to pay for what’s left.
Creating websites that convert visitors to subscribers is the heart and soul of Internet database marketing
Making money online requires converting your casual website visitors into paying subscribers or customers. That
A wrap-up of the best ideas from SiPA’s 25th annual mid-year marketing conference that took place this week in Las Vegas
We love the wrap-up sessions at the end of SiPA
Think about every page on your site as a landing page and start converting all of your visitors into subscribers or buyers.
Many people think that a landing page
Listen to your audience when making an eBook by doing keyword research, tracking your user activity, observing your competitors and just flat out asking them what they need.
The Mequoda System, when run as a repeating cycle of management behaviors, creates an audience driven, continuous improvement media management system. To create the Mequoda System, the Mequoda Group studies
Two keynote addresses at the MPA’s 4th magazines 24/7 conference focused on getting publishers to let go of their content and partner with the social networking and video sharing giants
At
Vertical search engines, directories, PPC, paid inclusion, oh my! A list of the ways that building and using search engines can effect your online publishing business.
Aggregate, Extract and Summarize your existing content to create products that will build your email file.
One of the questions we get asked most often by our clients is: how
A checklist of 9 must-haves for a list-building rapid conversion landing page
We call an email-capture or name-squeeze page a Rapid Conversion Landing Page. Call it what you want, but what
For most growing businesses, building strong, long-lasting customer relationships is akin to finding the Holy Grail. Only a select few have mastered customer relationship marketing and made it to the
Link-building is like a popularity contest, the more inbound links you have from other websites, the higher your page will rank, and the more conversions you'll see
