Simplify your editorial management strategy when you add a visual editorial calendar to your Wordpress blog
There's this new(ish) Wordpress plugin out in the wilderness that has been getting some buzz
Need Grows for Strong Mobile Web Presence
In a September 14 posting titled Rise of the 'Apps Culture,' Pew Research Center wrote that 82 percent of Americans are now cell phone
Awards Finalists Start the Creative Juices Flowing
The finalists for min’s Editorial and Design Awards were announced today, and it provides a good chance to look at some of the best
15 products to contemplate while creating a content marketing strategy
One of my favorite sessions at the Mequoda Summit Boston 2010 was Leveraging Magazine Content with Philip Charles-Pierre of Guideposts, Eric
Content from the Mequoda Summit Boston 2010
At last week’s Mequoda Summit Boston 2010, Don Nicholas and Phil Ash hosted an interested session on subscription websites. In today’s digital landscape, it’s
Valuable talking points from the Mequoda Summit Boston 2010’s first keynote presentation
Any active online publisher knows that the digital environment’s rules have changed. They have seen competition grow, digital content
Email Newsletters Build Relationships and Communities
Website success depends largely on providing incentives that encourage visitor email registration. Email registration, in turn, permits the site owner to follow up with those
Even more are involved when considering the design of your CMS
Here’s a hypothetical question for you: If you were a content producer or content publisher, what would you use to
Improving Your Website, Renewals and Social (Media) Skills
With the Miami Marketing Conference coming up in less than two months, we want to spotlight some of the accomplished speakers who are
If your goal is to convert website traffic at a fast pace, then paid advertising may be for you. Free advertising that builds website traffic over time starts with your
How artistic content producers and publishers can be using content marketing
I recently came to the realization as to why I love content marketing so much. It goes back to my
Mashable listed 5 winners; what do you think makes a successful social media campaign?
Social media for content producers and marketers is a beneficial yet fragile creature. It can bring an
New media trend reports were wrong - people like flipping pages!
When the iPad was first released, Jacob Weisberg, an editor for Slate.com wrote in an article that:
"Exorbitantly priced first-gen iPad
A shocking subject line and email led to a simple, yet effective video landing page
Yesterday I got an email from Early to Rise, a blog and email newsletter for people
Audience development and editorial management strategy: talk about everyone else
When you write a daily blog, it can be a strenuous exercise to come up with original ideas day after day.
Make social media part of your plan for SEO campaign management
Most social media sites use "nofollow" tags. This basically means that an inbound link from this site isn't going to
How can the new Tweet Button increase inbound links, audience development efforts, and increase website traffic?
Twitter proudly announced its own share button last month. The option to retweet information has
Discover the “Holy Grail” of the periodical publishing industry. Learn the secrets to publishing profitable subscription websites from Phil Ash and Don Nicholas.
Create inbound links by partnering with others in your online publishing circle
The old-school mentality that competitors should be kept at a distance is exactly that - an old school mentality.
Are email newsletters better than blogs?
I've read several articles discussing whether or not blogs were dying, since many well known bloggers have recently switched to email newsletters only. There
How are people finding the videos you’re creating for content marketing purposes?
According to Alexa.com, YouTube is the third most popular website on the entire Internet. One can see why it’s
Utilizing these tips will put you on the path to choosing the best CMS for your content
Content management systems are like puzzles to me. They incorporate a lot of different
As an open source content management system loved by many, WordPress offers some great features to online publishers
The first open source content management system I ever used was WordPress. My
A superb editorial management strategy is the key to a successful, organized online marketing and audience development system
We have a giant collection of best practices for online editors in our
Add a few Facebook best practices to your social media strategy
Many companies are jumping on the Facebook bandwagon and creating pages for their publications and blogs on Facebook. There are
From email marketing to personal correspondence, what messages will reach the top of an email inbox?
If you’re an active member of the online environment then you probably receive an excess
Membership websites require content and effort - don't attempt building one if you haven't got either
While a Membership Website can be a profitable addition to a publisher’s online strategy, the
Periodical publishers have historically considered content to be disposable—generated once for use in a periodical or book and then discarded. Publishers who use the Internet to recycle, reuse, and republish
Our Internet Marketing Strategy focuses on multiple ways to maximize revenues by using the Internet as a major source of traffic and revenue. By including a variety of business-building
Twitter users, that’s who
It’s estimated that there are 26 monthly Twitter users throughout 2010. This amount accounts for roughly 14.6% of all Internet users.
The interesting thing here is that daily
The Heat Isn’t the Only All-Star Team in Miami; Check Out These Speakers!
Reach out to bloggers, evaluate your renewal series, find the most successful direct marketing material and read it.
A lifelong love of horses inspires the popular blog 'The Gallop Report'
Holly Clanahan has been around horses her entire life, she says she was a 'horse-crazy kid'. Clanahan is
BLR Profile Gives You ‘Backstage’ Information To a Very Audience-Friendly Company
“We do everything we can think of to get visitors to the site,” says Bob Brady, founder and president of
Putting all the elements together to satisfy both the reader and Google
In our Gold Member Mequoda SEO copywriting workshops we’re sometimes asked how we create rapid conversion landing pages and
Tom Lynch, CMO, Astek Consulting
SIPA: What was your first job out of college and how did you get into this business?
LYNCH: First job out of college: Selling "plain paper" copiers
From food to the great outdoors, Patti Londre offers passionate blogging advice
"At this stage of my career, blogging was natural for my background because it combines creativity, writing, cooking, photography,
A Summer of Content: Bailey Counts The Ways to Create New Web Posts
Leave it to Matt Bailey to tell us about an online “tax rap” competition hosted by Vanilla Ice
The Search Is ‘On’ for SIPAlert Daily Articles
Good news: SIPAlert Daily articles are now searchable on the SIPA Website. To commemorate the occasion, here are some popular clips of information
Discover how to incorporate storytelling into your online copywriting
“I’m a direct response copywriter,” he complained, “I don’t write fiction, I write sales letters.”
My friend Martin (not his real name) objected
Vida y Salud is a blog about health and wellness for Spanish-speaking audiences
"I believe that, when it comes to blogging, we’re only seeing the tip of the iceberg – especially
Helium Fills the Air With User-Generated Content
User-generated content floats all around us now, of course. At lunch today, I looked over my Washington Post sports section to see a half-page
Attention to these SEO copywriting details can boost your site’s “findability” and popularity
So, you’ve written a terrific blog post that’s chock-full of your targeted keyword phrases. It simply exudes SEO
Whether on ‘Front Porch’ or in Your Own Backyard, Communities Are Rising Up
Micro-communities have received a lot of publicity lately.
Here is Robin Crumby, group managing director of Melcrum Publishing Ltd.,
