You can pay big bucks for SEO press release distribution, or you can learn how to do it yourself.
How can your press release compete with the thousands of press releases
Many online publishers are still using static websites, are you one of them? If your approach to online publishing is the same as print, you are falling through the
An important part of your online publishing strategy is to constantly create new content. This can take many routes. Some online publishing activities we recommend are: ezines, email campaigns, newsletters,
Finding a Balance with Online Publishing - The Free vs. Paid Conundrum.
Your book is done. Your website is up. How do you build book sales and web traffic simultaneously? How
Part of your online publishing strategy should include some type of online community - weblog, board, forum, etc. After all, you’ve got great content that you want to share with
Let’s face it, blogs are a popular way to get a message out quickly and publicly. The question is: How can your business benefit from this form of online publishing?
Turn One Book into an Online Publishing Empire
On the web, a book, or anything else you publish, can turn into a freemium, a webinar, a podcast, you name it.
View
With the proliferation of MySpace, YouTube, FaceBook and similar social networking sites, you might be thinking about advertising on one of them. But what about incorporating social networking into your
[question]
In the beginning of this section, you went over quickly the various job descriptions required to run an online publishing business. I’d be helpful to see that list here so
[question]
You briefly mentioned using Myers Briggs to better understand your employees and/or co-workers. Can you talk a bit more about how you use this tool?
[/question]
[answer]
In a smaller online publishing business,
[question]You talk about “Mequoda websites” being content-driven, Google-friendly, email-centic and profit-minded. Can you explain in more detail what this means?[/question]
[answer]Content-driven: the idea of having lots of content on your site
Listen to your audience when making an eBook by doing keyword research, tracking your user activity, observing your competitors and just flat out asking them what they need.
Marketers and Editors are jointly responsible for attracting and retaining a robust online audience
By now you should know that the definition of an online editor is not that different from
The Mequoda System, when run as a repeating cycle of management behaviors, creates an audience driven, continuous improvement media management system. To create the Mequoda System, the Mequoda Group studies
Vertical search engines, directories, PPC, paid inclusion, oh my! A list of the ways that building and using search engines can effect your online publishing business.
Aggregate, Extract and Summarize your existing content to create products that will build your email file.
One of the questions we get asked most often by our clients is: how
A checklist of 9 must-haves for a list-building rapid conversion landing page
We call an email-capture or name-squeeze page a Rapid Conversion Landing Page. Call it what you want, but what
Mequoda Group announced today that fuelNet.com, a marketing website serving daily tips and information products for owners and managers of growing businesses won the third annual Mequoda Publisher of the
HubSpot was recently recommended to us by a couple of our Twitter followers and has a free Website Redesign Kit we wanted to share with you. In the kit, there's
Web 2.0 Expo Notes: Web 2.0 Supply & Demand Metrics Aaron Kim, Emerging Technologies Evangelist with IBM Global Business Services talks about metrics in a Web 2.0 world
The Mequoda System, when run as a repeating cycle of management behaviors, creates an audience driven, continuous improvement media management system. To create the Mequoda System, the Mequoda Group studied
A special-interest user experience includes multiple platforms: online, offline, and in person; using all three guarantees you the most visibility and the best user satisfaction.
Any website where the users can talk about themselves, or about particular subjects, and where the content is organized by user and subject matter is a variation on the social
RCRWireless.com offers content repurposed on many new platforms, increases community involvement, and opens an archive of over 150,000 articles to the public with their redesign.
