
"We've used Mequoda's strategies and techniques to sell thousands of books, videos, and subscriptions."
- Charlie Spahr, Executive Director, The American Ceramic Society
As preferences for digital magazine consumption go digital, here’s a list of all the ways you can improve your multiplatform editions.
Last week we published this year’s 2018 Mequoda Magazine Consumer Study. We’ve been running this study since 2014 to analyze digital magazine adoption, and have come across new interesting findings each year:
In 2014, 20% of respondents
A digital magazine can develop from many places. Once media companies see the value in their content and realize how they can build their audiences with this content, then the opportunities develop.
Take this information to the bank … 2016 Mequoda American Magazine Reader Study & Handbook & Handbook polled 3,241 U.S. adults with internet access and found that nearly 42% of them are reading digital magazines, up 13.8% from 2015.
Zink digital magazine relaunches; National Geographic launches digital network; Amazon looking at offering subscriptions to publishers
Not all the digital magazine content we report on involves launches. Sometimes we have relaunches to share about, too.
We begin today with the relaunch of Zink Magazine, in both digital and print. WWD reports, “Zink Magazine, the indie fashion magazine founded
Before launching a digital magazine, read through these ten resources.
When it comes to launching a digital magazine, there’s no one FAQ online that can answer all your questions. What edition should you build? How should you price it? Which software is best, and can you get away with a simple PDF edition? We tried to
Industry naysayers are still skeptical about the power of digital magazines. And we’re still ignoring them. At Mequoda, we urge our clients to begin the process of launching a digital magazine yesterday, because, as you know if you’ve been reading here for awhile, we firmly believe that the future of our industry lies in mobile publishing.
September 1, 2016 – BOSTON — The 2016 Mequoda American Magazine Reader Study & Handbook, conducted in Q2 2016, one year after their 2015 study, polled 3,241 US adults with Internet access. The study found that the number of US adults reading digital magazines has increased 13.8% from 2015, with nearly 42% of US adults reporting having read one or more digital magazine issues in the last 30 days.
Claim your FREE digital copy of our 2016 Mequoda American Magazine Reader Study & Handbook: Multiplatform Magazine Reader Habits and Digital Publishing Best Practices now.
Five years after Apple introduced the iPad and the magazine industry latched on for dear life, digital magazine consumption has reached 43% of print magazine consumption and is climbing rapidly.
July 21, 2015 – BOSTON — Five years after Apple introduced the iPad and the magazine industry latched on for dear life, digital magazine consumption has reached 43% of print magazine consumption and is climbing rapidly.
Most publishers today approach the idea of digital magazines with hesitation, lacking background or experience to guide them in this wholly new enterprise.
Our brand new Digital Magazine Publishing handbook, however, answers all of the questions most publishers have, and even some they probably haven’t yet thought of.
Online magazine publishers are focusing on tightening up their apps and archives in the evolving effort to bolster digital product. In the midst of all of this activity, Talking New Media’s D.B. Hebbard both offers excellent coverage while at the same time proposing that media companies mimic some aspects of print business models in order to succeed.
Digital magazine publishing software is used by publishers to design, produce and publish digital magazines. These three functions may or may not reside in the same tools. For example, you might design your digital magazine in InDesign, then use Adobe Digital Publishing Suite to finalize and distribute the magazine.
Digital magazines comprise the whole ecosystem of paperless magazines.
If a story can be read digitally, it’s a digital magazine. It doesn’t matter if it’s read on the web, or a tablet, or a smartphone – if you can’t flip a physical page, then it’s a digital magazines.
Over the past few weeks we’ve been talking specifially about online magazines—magazines that live on the web, and are often sold and browsed through a subscription website, but this is just one type of digital magazine.
The price of must-read news about New York State and the city will cost you $5,990 per year. Lucia Moses from Ad Week writes, “Capital next month will start asking readers,
January 10, 2014 – BOSTON — Following the recent release of his new Multiplatform Publishing Strategy handbook, Don Nicholas, a leading magazine industry consultant and CEO of Mequoda Group, has just published his second free handbook, Digital Magazine Publishing: Digital Publishing Tips for Creating Digital Magazines in a Tablet Magazine Publishing World.
Catch up on the Mequoda Daily’s blog posts for this past week