Interactive arts and crafts meets a digital format at Interweave. Interweave, the world’s leading online and offline resource for artists and crafters announced its new digital content product this week.
With
Increase links and promote your content throughout your website and search engines. Competition within online PR has grown immensely. In fact, it has reached the degree where many press releases
A New Survey on Public Relations Provides Some Up-to-Date Answers. In 1963, John Marston wrote a book, “The Nature of Public Relations,” saying that “public relations is planned, persuasive communication
Why you should load up your online copywriting with benefits and “reasons why” that give your customers the “rational armament” to defend their purchase decisions. Any copywriting instructor will tell
An introduction to online PR. It’s hard to contemplate the impact of the Internet. It has helped many industries and hurt others; it has given people the opportunity to find
Discover how writers have evolved from being freelance professionals to paid bloggers that are constantly building a reputation online with Mequoda Group’s Blogging for Profit free report
June 29th will be the last seminar of our content marketing installment. Register now for our Content Marketing 2010 Seminar in Chicago
Dozens of attendees have already experienced the magic behind
Meeting of the Minds - an article about sessions and keynotes from the recent SIPA 2010 Conference.
Here are more teachable moments from the recent SIPA 2010 Conference and the
Do you want to make more connections through the world of online PR? Download our free SEO Press Release Guidelines now and learn how to create and execute online PR
We explored America's Test Kitchen to see how it held up to the Mequoda Website Design Review Scorecard. America's Test Kitchen is the "Uber" brand for multiple magazines, a TV
On the Growing SIPA Listserves
Here’s your quiz for today: Where did we find the following four very interesting discussion fragments?
on pop-ups
I'm particularly fond of the delayed pop-ups lately. They allow
It’s Summer Solstice; 10 Reminders To Fill Your Extra Hours of Daylight
Here are 10 key informational items to serve as reminders as we all move forward into the days of
Do you want more website traffic and a larger email marketing list? Download our free Increasing Website Traffic & Building Email Marketing Lists eBook now and learn the strategies successful
Live and In Person! Interweave Builds Its Brand in Style
We know the value of live events for SIPA; just watching firsthand the incredible networking that took place at last week’s
Steve Bender digs up great gardening ideas in his blog: The Grumpy Gardener
Steve Bender has been writing professionally for more than 25 years, developed a large and loyal following of
This 90-minute seminar co-produced by Mequoda and SIPA, could change forever the way you structure online ad sales. Think of it as your blueprint for driving more revenue online.
