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Shareability, Other Social Qualities Among Publishers Ranked

Screen Shot 2014-08-06 at 11.49.24 AMMediaBistro.com’s 10,000 Words blog reports that analysts at Shareablee have released their rankings for publishers’ social media performance. The June list is the company’s first in what will be a monthly service for advertisers and other interested parties.

According to Shareablee, their caculation of publishers’ engagment quotient is based on: “the number of people who engage with a publisher’s content in the report month … the portion of actions (post-level likes, shares, favorites, retweets and comments) attributable to a specified social media platform … the average number of actions that a publisher’s post has received in a given period, which is a key indicator of the resonance of each individual communication.”

Without further ado, here are Shareablee’s June rankings for overall performance on Facebook, Twitter, and Instagram:

1. National Geographic
2. The Huffington Post
3. Bleacher Report
4. BuzzFeed
5. J-14
6. People.com
7. M
8. Harper’s Bazaar
9. Country Living
10. Seventeen

Shareablee’s analysis indicates that 66% of all activity takes place on Facebook.

To read more about publishers’ shareability rankings for June, visit MediaBistro.com’s 10,000 Words.

 

Posted in Audience Development Strategy, Digital Publishing Trends

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