Articles by Amanda MacArthur

Keyword Universe

Your keyword universe is the total number of keyword phrases you aim to get ranked on with your website. Your keyword universe consists of Keyword Clusters and Keyword Phrases. Your Keyword Clusters  

Mequoda System Theory

Mequoda System Theory postulates that it is possible to influence media website organic search engine rankings and traffic at the keyword phrase level by deploying optimized content into a series  

Email Marketing

FREE White Paper: Download The 17 Best Email Subject Lines: Using the 17 Mequoda Email Subject Line Archetypes to Improve Your Average Email Open Rates.  

Making Money Online

FREE White Paper: Learn The Only 3 Ways to Make Money Online Now by downloading our FREE Digital Media Strategy 2010 white paper.  

Internet Business Models

Learn the 9 Online Content Business Models To Turn Your Print Publication into an Online Media Business by downloading our FREE Internet Business Models and Strategies white paper.  

Editorial Strategy

Learn our Five Creative Copywriting Tips for Attracting, Engaging and Monetizing Customers by downloading our FREE SEO Copywriting Secrets white paper.  

Online Metrics

Learn the seven strategies that all successful special-interest online publishers have in common by downloading our FREE Seven Online Publishing Secrets white paper.  

Social Media Strategy

Discover social media marketing tips for doing business and building website traffic with Twitter—that you can start using today—when you download Twitter Advice For (and From) Content Marketers for FREE  

Landing Pages

Learn how to create sales letter landing pages that sell when you download our FREE Landing Page Handbook.  

Membership Websites

Learn what every magazine, newsletter and book publisher needs to know before launching a membership website when you download our FREE Membership Website Strategy white paper today.  

Website Traffic

Get Dozens of Link-Building Strategies and Tools for Driving Website Traffic in our FREE Launch a Link-Building Campaign white paper. Or, learn How to Write Effective Press Releases for Online  

Online Publishing Jobs

New White Paper: Learn the 9 Online Content Business Models To Turn Your Print Publication into an Online Media Business by downloading our FREE Internet Business Models and Strategies white  

Online Copywriting

Learn Creative Copywriting Tips for Attracting, Engaging and Monetizing Customers by downloading our FREE SEO Copywriting Handbook white paper.  

Search Engine Optimization

Learn our Five Creative Copywriting Tips for Attracting, Engaging and Monetizing Customers by downloading our FREE SEO Copywriting Secrets white paper.  

Usability Testing

Learn the seven strategies that all successful special-interest online publishers have in common by downloading our FREE Seven Online Publishing Secrets white paper.  

Website Design

New FREE White Paper: Rapid Conversion Landing Page Optimization Guidelines. ALSO, learn how to optimize every page on your site by downloading our FREE Creating Sales Letter Landing Page Templates  

New Media Trends

Bring your online publishing business up to par with this FREE white paper that will help you introduce new media into your online business model: Mobile Site Design Tips for  

Online Teams

Learn the seven strategies that all successful special-interest online publishers have in common by downloading our FREE Seven Online Publishing Secrets white paper.  

Blogging for Profit

Want Blogging Advice for Publishers Who Want to Learn How to Monetize a Blog? Download our FREE Blogging for Marketing 101 white paper today!  

Email Marketing

FREE White Paper: Download The 17 Best Email Subject Lines: Using the 17 Mequoda Email Subject Line Archetypes to Improve Your Average Email Open Rates.  

Internet Marketing

Learn the strategies that all successful special-interest online publishers have in common by downloading our FREE Internet Marketing Strategy for Publishers eBook.  

Online Publishing

Learn the seven strategies that all successful special-interest online publishers have in common by downloading our FREE Seven Online Publishing Secrets white paper.  
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