Social Media Marketers Choose Email, SEO

Social media is one of the more organic methods for promoting ideas to interested parties. After all, people are on social networks to interact with other people – what can be more organic than that?

Among social media marketers, email and search engine optimization were preferred marketing channels, according to Social Media Examiner, which recently released data from its annual survey.

Email and SEO, ranked first and second respectively, beat out an array of paid media, including online ads, print display ads, sponsorships, webinars, radio ads, and television ads. It seems social media marketers prefer to keep their channels as organic as possible, allowing the content to speak for itself.

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Interesting enough, the survey also said that 68% of respondents plan on increasing their SEO budgets going forward.

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