How to Successfully Launch an Online Business

New content marketing modules will be taught in New York City for publishers and content marketers

In yesterday’s Mequoda Daily, I discussed the three strategies necessary for finding success with an online business while outlining the five documents used in the process.

These strategies and their associated documents aren’t assumed methods for success; they have been proven by an array of online publishers, from Interweave and Vida y Salud to Men’s Health and Harvard’s Program on Negotiation.

The documents focus attention on content, community and commerce, three strategies that have been the building blocks of successful websites since the mid 90s. This structure has not changed, although the methodologies and techniques associated with them have. These changes will be addressed in New York City during the Content Marketing Strategy Workshop on June 21st.

If you want to experience what these publishers have, come to the Residence Inn Times Square and spend the day with Kim and I to discuss the hands-on process that summarize and organize the hundreds of questions you should be asking and answering before you launch or re-launch your website. Which, as we discussed yesterday, is really about launching or re-launching your online business.

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At the Content Marketing Strategy Workshop, we will talk about seven strategies for running an online media business, which has come to be known as content marketing. From an in-depth step-by-step process, you will discover the decisions most important to your organization.

After this seminar, you will be better prepared to relaunch or launch your online business successfully. Without this insight, you may still be mistakenly labeling the process as launching or relaunching a website.

Ironically, if you misunderstand the goal, you will be completely following a process that won’t help you build a successful business. If you misunderstand the goal from the start, you will be following a process that will not help you build a successful business.

Discover the step-by-step process for launching a profitable online media business on June 21st in New York City. I look forward to hearing and sharing ideas with you.

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