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Buying links can come back to haunt you. There was a time when black hat SEO techniques were used to generate significant money. Do you remember searching for content and receiving  

We discussed the significance social signals have in SEO before, but much of what we’ve shared involves the engagement that comes with these social activities. Now there is more evidence  

New workshop, new needs analysis, new analytics suite and consulting program It's been said that it may be hard to remember that the original goal was to drain the swamp, when  

How do you reach your audience development goals? It’s not difficult to understand the point of audience development. It is pretty explanatory. The actual processes and the reporting methods may be  

As the managing editor and lead audience development professional of a digital publication, I’ve come to utilize a variety of audience development tools. Search engine optimization, in particular, has been  

Maximize your audience development efforts by looking at the cold hard facts For the last six months, our keyword analysts have been working on a new reporting package that helps guide  

What will digital magazine publishing apps look like in the future? What comes to mind when thinking about the first generation of apps? Over the past four years, we’ve seen this  

5 ways to monitor and optimize your digital app publishing activities Digital magazine publishing apps will not sell themselves. It may be unfortunate, but they do not exist under the pretext  

Some links are certainly better than others. Any SEO will tell you that a link from a reputable site, organization, or government entity will be more favorable than a link  

The future cannot be easily predicted, but current observations can be made to help design a picture of the digital future that may not be too far from reality. For instance,  

Email newsletters are the ideal product for content marketing. They incorporate informative and actionable content with aligned products. These components have value to both consumer and publisher; the consume gets  

Copywriting was once a very coveted skill. Writers would hone their skills for years to develop the right mix of storytelling and emotion grabbing writing that sells a product. However, after