A Needs Analysis for Digital Transformation

Looking to the future and acting upon it now

Thus far, content publishers have been actively discovering the best practices for digital content marketing. They’ve been analyzing their publishing assets and experimenting with how their legacy content could be used to build audiences online.

Much of this process is still the same, but there is another variable thrown into the equation now. Publishers have the chance to create more digital content that will actually sell – it isn’t just about the freemium model of content marketing anymore.

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Now, digital magazine publishers are figuring out what components of their portfolio will work the best in the digital landscape. This includes the type of products to make available, where to offer them and how to promote them completely.

If you are a legacy publishing seeking success in digital, whether you are already publishing digital magazine content or not, our website systems needs analysis will help determine the software strategy that will help you maximize revenue and efficiency.

If you’d like to learn more about our website needs analysis, or any of the consulting services we offer, contact Kim Mateus via email or by phone at 401-293-0401.


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